BUYER PERSONA: DEFINITION, CREATION, AND BENEFITS
Missteps can ruin the brand's reputation, recognition, and market position. One of the first things you need to do to prevent branding mistakes is to create a buyer persona.
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BUSINESS PLAN FOR ONLINE ENTREPRENEURS (AND BLOGGERS)
BRAND STATEMENT: VISION, MISSION, & VALUES (VMV)
Brand statement or VMV Statements are crucial in your professional journey. They will not only guide your actions and decisions, but they also serve as the pillars of your brand. Thus, we encourage you to find or formulate your VMV statements as soon as possible.
BRANDING VS MARKETING STRATEGIES: ESSENTIAL DIFFERENCE
The confusion arises because both use the same terms and tools -social media, SEO, colors, typography, etc. However, branding and marketing are different in many ways. Primarily, they serve different roles. Branding is about creating and maintaining a brand. Whereas, marketing is about promoting the brand.
Essential TIPS for Freelance Gigs
You wanted to try but you do not know where to start or what skills you can market. This week, I am trying to promote Guts2Goals into the next level.
Here are the tips I would have told myself before starting. 1. FOCUS on HELPING
5 Steps to Enlarge your Psychological Wallet
This site contains affiliate links to products. We may receive a commission for purchases made through these links. Most of the articles and posts I have read concerning “psychological wallet” have cited Bo Sanchez’s book 8 Secrets of the Truly Rich.…
